Blogs are far more accessible than academic papers being shorter, informal and jargon free (ideally). Policymakers will read a blog rather than dig into a journal article which is anyway usually written for other academics.
If you want your ideas heard by hundreds rather than a handful of people blogging is the way to go. You can blog your latest research findings, publication or journal article, you can blog your views on other people’s work and publications, on conference proceedings and so on. I’ve read at least 15 blogs on Picketty’s ‘Capital in the Twenty-First Century’. I bet there are many more.
Once you get better known, you will also get instant feedback from colleagues, your students and others. You can provide links to your books and papers and disseminate your ideas further. Academics who blog also say it is an easy way to reach their students, that it helps clarify ideas in preparation for longer, more academic papers.
Some blogs are multi-author – as with this ISSC blog. We are trying to create interest in and debate on important social science issues, focusing in particular on different disciplines and how they contribute to solving global change problems. But we need YOU to contribute your ideas to ensure it is a success. Here are some examples of good multi-author blogs by academics – yes we have high aspirations!
Photo credit: jeffrey james pacres, Flickr